The Marketing Strategies Behind Million-Dollar-Per-Year Online Art Businesses
📊 Steal the traffic, ads & email strategies behind 6-7 figure online art sales
🎨 See what’s actually generating consistent sales online (and what’s a waste of time) from real case studies
⏳Action-packed strategies in 1 hour. No fluff.
Get Access Now
Recognised by Leading Artists & Art Startups Worldwide:
Can you relate to this?
😢 "I have a website but it doesn't convert to sales"
😢 "I’m questioning how to sell art online, and if art even sells online at all!"
😢 "I have sold a few pieces here and there, but nothing substantial and certainly nothing consistent"
😢 "I’m on Etsy and making a few sales, but nothing significant enough to base a career on"
😢 "I have built an Instagram following, but most of my following come from other artists, not art collectors"
6 Key Benefits of the Webinar
What You'll Learn
⚡ £660 worth of art business secrets—only for £39. Limited time Offer Only
🌊 WATER
🔍 Discover why a strong brand identity is crucial to the long-term success of an artist online and offline — how a consistent, strong, and unique brand identity contributes to the difference between a 6-figure artist and a 7-figure artist. (Worth £29).
🎨 Explore different tiers of brand “commercialisation” online - what one artist does that allows her to appear less “commercial,” and what another artist does that cheapens the brand and repels serious art collectors. (Beware of this fatal branding mistake that can seriously limit your artistic growth) (Worth £69)
🌏 EARTH
🔍 Understand why potential art collectors spend 2 minutes on one artist’s website but only 47 seconds on another artist’s website (And 18 simple & fast fixes that you can apply to your website to entice your art collectors to stay longer) (Worth £99)
📈 Strategic analysis and comparison of 9 website pages of 2 artists (26 things they do well that you can implement on your own website to improve conversion rate)(Worth £79)
❤️🔥 How this artist creates buzz for her $10k+ original through powerful storytelling, beautiful photography, and auction mechanisms (Worth £99)
🔥 FIRE
📊 The complete 6 channels both these artists use to ignite traffic to their website, with detailed breakdowns in exact percentages for 2024 (We also analyse how they compare to benchmarks for a mature e-commerce business, and how that should inform your own online traffic strategy) (Worth £49)
🎯 The 6 Ad Creative marketing angles that these artists are using that have consistently generated online sales on Facebook & Instagram in 2024 (Plus, 17 ad creatives you can draw inspiration from and tweak for your own art business) (Worth £99)
💨 AIR
🔄 Strategic breakdowns of 4 email formats these artists use to welcome newsletter subscribers and convert them into customers (11 things these artists do well and 14 ways they could improve) (Worth £49)
✨ Luxury VS Premium: how to curate your email content so as not to appear too “salesy?” (This one email example from this $130M/year interior brand can revolutionise your email strategy) (Worth £39)
💌 How each of these 2 artists’ Instagram strategies differ (the #1 reason why one artist has 10x engagement rate compared to the other one) (Worth £49)
See what artists say about us:
Psst… Your Exclusive Bonus (Worth £428) is About to Vanish!
7 Deadly Sins of the Art Business Webinar ⚡
One of our Best Sellers that blow artists' minds
✅ 7 Deadly Sins of the Art Business: Discover the top 7 reasons why most artists and emerging art businesses struggle to make their art business profitable and step-by-step guide to fix them fast! (Worth £49)
🧠 The Marketing Funnel Strategies behind $1-25M/Year Online Art Businesses (Worth £49)
📈 The #1 Marketing Principle you need to understand to make art sales online and offline. (Worth £39)
✅ How to craft an art marketing plan that can take your art business to 6-figures and beyond (Worth £59)
🚫 What NEVER to do with your social media (it's costing you sales) and what you should do instead. (Worth £29)
🎯 How To Find Art Collectors Who actually Want To Buy Your Artwork, not just follow your Instagram. (Worth £59)
💸 The difference between 6, 7, and 8-figure artists and the “starving artists” – and how to bridge that gap. (Worth £69)
🌐 The #1 Mistake you're making on your website that's repelling prospective art collectors. (Worth £39)
📊 Debunk common myths of the art business world in 6 shocking graphs – they'll make you rethink how you should approach art selling avenues like galleries! (Worth £36)
FAQs
How long does this take? Do I need to clear my schedule?
Nope, no need to block out your entire day. This webinar is just over an hour long—short enough to binge in one sitting, packed enough to transform your art business. Watch at your own pace, pause, rewind, take notes, or just absorb the wisdom like a sponge.
The bonus session is also an hour long with tons of action packed strategies!
How do I access the webinar?
After purchase, you’ll get access through Kajabi. An email with login details will be sent to you—just click, create an account, and you’re in. If your email isn’t there within an hour, don’t panic. Check your spam folder or drop us a line at hello@surrealdigital.co.uk and we’ll sort it out.
Can I share my login with my art besties?
Nice try. But no, this course is for your eyes only. Sharing logins, duplicating content, or trying to turn this into an underground bootleg DVD situation? Not cool. We legally have to shut that down. Surreal Digital LTD holds the copyright to this online course and reserves the right to terminate any account found in violation of these terms.
Is this live? Will I get to ask questions in real-time?
Nope, this isn’t a live session. But the good news? No awkward Zoom intros, no tech glitches, no waiting for someone to unmute themselves. You can watch anytime, anywhere, at your own speed.
Do I get lifetime access?
Yes! You’ll have unlimited access to the course. If we ever switch platforms, we’ll make sure you still have a way to log in and keep learning.
For full terms and conditions, please refer to this page.
I’ve taken other art marketing courses before. How is this different?
Unlike most generic “marketing tips,” this webinar dives deep into two real art businesses, analyzing their branding, websites, traffic, ads, emails, and social strategies. We show exactly what works, what doesn’t, and how to apply it to your own art business. No fluff, just real case studies and immediately actionable insights.
Will this help me if I only sell original art and not prints?
Yes! One of the featured artists sells high-ticket originals and uses storytelling, branding, and website strategies to attract serious collectors. These strategies apply whether you sell originals, prints, or commissions.
I already have a website. Do I still need this?
Unless your website is consistently making sales while you sleep, then yes. We break down nine websites pages and show 26 website tweaks that actually boost conversions—so your site works harder than you do.
Does this webinar teach me how to grow on social media?
Yes, but not in the “use 30 hashtags and post every day” way. We analyze two artists’ Instagram strategies—one who has 10x the engagement of the other—and show you what’s actually working.
Webinar. The Digital Marketing Strategies Behind Two $250k-$1.3M Online Art Businesses
In this 1-hour, action-packed webinar, you will discover the alchemy behind the success of two $250k-$1.3M/Year Artists. We will go through the 50-page deep-dive marketing strategy report we've put together (Worth £583!).
🌊 WATER
🔍 Discover why a strong brand identity is crucial to the long-term success of an artist online and offline — how a consistent, strong, and unique brand identity contributes to the difference between a 6-figure artist and a 7-figure artist. (Worth £29).
🎨 Explore different tiers of brand “commercialisation” online - what one artist does that allows her to appear less “commercial,” and what another artist does that cheapens the brand and repels serious art collectors. (Beware of this fatal branding mistake that can seriously limit your artistic growth) (Worth £69)
🌏 EARTH
🔍 Understand why potential art collectors spend 2 minutes on one artist’s website but only 47 seconds on another artist’s website (And 18 simple & fast fixes that you can apply to your website to entice your art collectors to stay longer) (Worth £99)
📈 Strategic analysis and comparison of 9 website pages of 2 artists (26 things they do well that you can implement on your own website to improve conversion rate)(Worth £79)
❤️🔥 How this artist creates buzz for her $10k+ original through powerful storytelling, beautiful photography, and auction mechanisms (Worth £99)
🔥 FIRE
📊 The complete 6 channels both these artists use to ignite traffic to their website, with detailed breakdowns in exact percentages for 2024 (We also analyse how they compare to benchmarks for a mature e-commerce business, and how that should inform your own online traffic strategy) (Worth £49)
🎯 The 6 Ad Creative marketing angles that these artists are using that have consistently generated online sales on Facebook & Instagram in 2024 (Plus, 17 ad creatives you can draw inspiration from and tweak for your own art business) (Worth £99)
💨 AIR
🔄 Strategic breakdowns of 4 email formats these artists use to welcome newsletter subscribers and convert them into customers (11 things these artists do well and 14 ways they could improve) (Worth £49)
✨ Luxury VS Premium: how to curate your email content so as not to appear too “salesy?” (This one email example from this $130M/year interior brand can revolutionise your email strategy) (Worth £39)
💌 How each of these 2 artists’ Instagram strategies differ (the #1 reason why one artist has 10x engagement rate compared to the other one) (Worth £49)
Who is this course for? This course is designed for art businesses who sell
- prints between $150-$5000
- originals betweens $3000 - $12,000
- Want to learn how emerging art businesses are achieving their success online
- Are exploring new, online avenues to sell their art and diversify their revenue streams
Online Courses/ePDFs
We uphold a 30-day return policy, granting you the opportunity to request a return within 30 days of receiving your item. For any inquiries regarding returns, feel free to contact us at hello@surrealdigital.co.uk.Upon approval, you will receive an automatic refund to your original payment method within 10 business days. Please note that your bank or credit card company may require additional time to process and post the refund.If more than 15 business days have elapsed since the approval of your return without receiving the refund, kindly reach out to us at hello@surrealdigital.co.uk.
About Us
Hi, I’m Ginny Wan
I did, too. Just like you, I truly wanted to build a successful online business and not work a soul sucking 9-7 job. But, honestly, it was a struggle until I finally learned how to sell products online through multiple trials and errors and spending millions in advertising spend for brands while working 9-7 at an ad agency.
I'm not an artist, but I'm a digital marketer and London Business School alum who's danced between the worlds of fine art and digital marketing. From experiences at Christie’s auction house and Louvre Museum to directing $5M ad campaigns for tech and luxury brands like Ferrari, I created Surreal Digital to turn art into revenue—$1.54M and counting (and quit my 9-7 job in the meantime). I'm a guest lecturer at Sotheby's Institute of Art and University College London on digital marketing in the art world.
Now, I am revealing my secrets in these webinars.
